Delighted to say I’ve joined the Board of the Institute of Creative Advertising & Design.
https://www.icad.ie/board/shane-obrien/

Exciting news! The Dead Cat Bounce feature film, Discoverdale, has been released on Video On Demand across North America. It’s available on iTunes, Amazon Instant Video, YouTube Movies, Google Play, Microsoft Online, Vimeo On Demand and Vudu in the US and Canada. Links from the address below…

http://www.discoverdale.com/watch.html

We’ve got mytaxi bumper cabs on the canal today to help you beat the traffic. Come on down for a spin. #BumpTheGrind

Lots of lovely new Guns or Knives print work going live this week for Social Entrepreneurs Ireland, Click & Go and mytaxi.

New arrival in the office. Our EPICA for Fáilte Ireland.

After months of designing, planning and building, Guns or Knives finally have a shiny new online home. The above sequence was created and animated in house for our home page. Check it out over at http://www.gunsorknives.ie/

This year’s ICAD upstarts Exhibition literally made my head explode. To see their full launch film, click on the link below…
https://vimeo.com/191473810

It seems we’re on a roll with Failte. It’s just been shortlisted in two categories for the One Show! Long wait til March to see if we win.
http://www.oneshow.org/downloads/shortlists/2017-OneShow-Shortlist_Q1Q2.pdf

Our Failte Ireland Campaign picked up an EPICA! It won bronze for film in the Transport and Tourism category and was this year’s only Irish winner.
http://winners.epica-awards.com/2016/winners?country=IRELAND

Delighted that our campaign for Ireland’s Ancient East has been shortlisted for this year’s EPICA Awards. http://www.epica-awards.com/preselection/2016

Shred of Decency took Gold for Low Budget Campaign at the IAPI ADFX awards last night. Think it’s probably hit the end of its awards run now. Nice one to end on.

http://www.irishtimes.com/business/media-and-marketing/cider-curry-sauce-and-the-irish-times-ads-celebrated-at-adfx-awards-1.2802856#.V-Tvvgjn5Wh.facebook

Our OFFSET talk from March “How to work in Advertising and not hate yourself” is now online. You can have a look at the link here if it takes your fancy. https://vimeo.com/174539826

Our Dairygold campaign is up for Creative of the week on The Drum. You can vote below if it takes your fancy.http://www.thedrum.com/creative-works/project/rothco-dairygold-makeaminute

Delighted to say that my Dairygold campaign has been featured in Campaign Magazine.

Keep an eye out for the Dairygold Roller Toaster.
It’ll be all over Dublin this week.

Good news. Shred of Decency is a finalist in the IAPI ADFX Awards 2016 in the category of Public Service, Social Welfare & Education.
http://www.adworld.ie/2016/07/14/adfx-2016-shortlist/

After two wonderful years at Rothco, I’m moving on. Fortunately, I won’t be going too far… Delighted to say that I am the new Creative Director of Guns or Knives.

The first phase of our new campaign for Dairygold launches today with this online film. The TV ad will follow this Friday. #MakeaMinute

Lots of Instagram action happening for our new #makeaminute campaign. All will be revealed soon…

A few behind the scenes photos from the Bedtime Stories shoot. Some crappy ones from my phone and some lovely ones from Kevin Griffin.